Foreign exchange telemarketing

Create warmer prospects in a competitive FX market.

Trusted by well-known and leading UK foreign exchange firms.

Novus and you

Move beyond awareness to meaningful FX conversations

The FX prospect pool is noisy and competitive, and many marketing techniques create awareness without producing meaningful conversations.

Novus creates qualified sales prospects and gives your team the opportunity to understand their issues and demonstrate the value of your FX solution.

Meaningful conversations

Reach businesses and referring partners with a relevant reason to speak.

Campaign activity is developed around your objectives, target market and the reasons a prospect would want to speak with you.

Campaigns and audiences we support

  • Appointment setting
  • Referring-partner appointments
  • Data cleansing
  • New-office campaigns
  • Event booking and follow-ups
  • Client surveys

How Novus operates

A campaign built around your objectives

01

Your objectives

We agree the objectives, campaign metrics and ROI requirements, then create a detailed brief covering your market’s needs and likely objections.

02

Your campaign

We launch with messaging based on why prospects would want to engage, representing your brand and services professionally.

03

Qualified opportunities

Our peer-to-peer team creates meaningful face-to-face, phone, video or webinar appointments. Quality over quantity.

Why Novus works

Sector knowledge behind every conversation

Our experience makes it easier to understand the details and expectations that a generic calling team may miss.

Positive track record

FX clients regularly use telemarketing to win new clients and build quality pipelines.

Uniquely placed

Foreign-exchange market experience supported by an expert calling team.

Relevant experience

More than 18 years of Sales Director experience in leading UK professional firms.

Quality throughout

Quality runs through every call and appointment, with your brand represented in the best possible light.

“Our work with well-known FX firms demonstrates the understanding and expertise Novus brings to this market.”Novus sector experience

Relationship-led

Telemarketing, not transactional telesales

Our work focuses on lead generation, prospecting and appointment setting, building the relationships that create a credible new-business pipeline.

Your growth, handled

Move your pipeline forward.

Talk to us about the objectives, audiences and services behind your next campaign.

Book a discovery call