Telemarketing for Saas software firms

B2B telemarketing trusted by global SaaS software companies

‘Working successfully with SaaS organisations shows the expertise and quality Novus have in this global market’

When marketing strategies for SaaS software firms don’t produce the desired results, the problem is not the unavailability of clients, but more how to successfully reach and engage with  them. A lot of marketing and business development approaches only aim to create awareness and fail to engage and convert targeted prospects. The most effective way to win new clients is by virtually meeting with your identified prospects, allowing you the opportunity to demonstrate your software/solution. But how do you convince your prospects to meet with you? This is where we come in.

Novus Business Connections deliver quality, qualified sales prospects for SaaS software companies. We offer you an opportunity to meet prospects, relate to their issues, and demonstrate the value and solutions you can provide to them.


Example software campaigns we regularly work on:
  • ‘Discovery call’ appointment setting

  • Software demo appointment setting

  • Event booking/follow-ups

  • Client surveys 

Once we all understand your objectives and metrics for the campaign, we put together a briefing document ​based on a briefing call/meeting between us all to ensure that no stone (or possible objection) has been left unturned. We ensure that we truly understand your objectives, your return on investment and your prospect markets wants and needs.

Depending on your objectives, the campaign is launched based on the reasons people would want to meet with you. The campaign will aim to resonate with your prospects and the needs of their business – ensuring you gain qualified, meaningful face to face appointments (or phone/video/webinar appointments). Quality over quantity.

Our expertise and experience in this industry make converting your leads easier as we understand the nuances others may not. Team Novus operate all of our calls at a peer-to-peer level and ensure we portray your brand in the best possible light.

Our quality and streamline process helps ensure the appointments we book for you gives you the best opportunity to close to new business. Quality is key for Novus and this runs through every call made and appointment set.

Our accounting clients successfully and continually use telemarketing to get new clients and build a quality, real new business pipeline. We have a large track record of positive results for accountants both large and small. We strive to provide a strong return on investment to all our clients, ensuring quality is at the forefront of everything we do for them.

We are uniquely placed to work successfully with you, having a wealth of experience on ‘your side of the fence’ (as described below) as well as a huge amount of telemarketing experience and an experienced, quality calling team who operate with quality at a peer to peer level.

One of the founders of Novus has had more than 15 years of experience as a Sales Director in ‘Top 10 and 20′ professional firms in the UK. This, among several other factors, gives us a very real understanding of accounting firms like you and the ability to fully meet your needs and understand your pains. We regularly provide our telemarketing services to some of the top accountancy firms in the UK.

If you have questions, contact us today and we can choose a convenient time to meet/have a call and discuss how to move your marketing forward. We look forward to hearing from you!

Scroll to Top
Scroll to Top