Privacy Policy – Novus Business Connections Limited

1. Introduction

At Novus Business Connections Limited (“Novus”, “we”, “us”), we are committed to protecting the privacy and data rights of all individuals we engage with. This policy explains how we collect, use, store, and protect personal data in line with applicable data protection laws, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

We process personal data in our own operations and on behalf of our clients as part of our telemarketing and appointment setting services.

2. Who We Are

Novus Business Connections is a UK-based B2B telemarketing and appointment setting agency. We work exclusively with business data and operate with a hybrid/remote UK-based team. Our registered office is:

83 South Street, Dorking, Surrey, RH4 2JU

Contact: hello@novus-bc.com

3. How We Collect Personal Data

We may collect personal data in the following ways:• Provided directly to us by clients for the purposes of executing a campaign
• Sourced directly from business websites or publicly available professional
platforms
• Submitted via our website contact forms
• Collected when you email or call us
• Through cookies and analytics tools on our website
We only collect business-related personal data, such as:
• Name
• Business contact details (email, phone number)
• Job title or role
• Organisation name

4. Our Role as a Processor

In most cases, Novus acts as a data processor on behalf of our clients. This
means:
• Our clients are the data controllers and determine the purpose and lawful
basis for data use
• We only process personal data under written instruction from the client
• We do not use client-supplied data for our own purposes or share it with third
parties
• We comply with all contractual and legal data protection obligations

5. Lawful Basis for Processing

When acting on behalf of a client, we rely on the client to establish a lawful basis for processing, such as:
• Consent
• Contract
• Legitimate interests
When collecting or using data directly (e.g. through our website), we may rely on:
• Consent (e.g. when you fill in a contact form)
• Legitimate interests (e.g. for B2B marketing and website analytics)

6. Data Retention

Client-supplied data is only used for the duration of the agreed campaign. We do not retain or repurpose client data for marketing or any other activity. Unless instructed otherwise, all client data is securely deleted at the instruction of the data controller, or within a maximum of 3 years, whichever is sooner.

7. Data Security

We take appropriate technical and organisational measures to protect personal data, including:
• Secure cloud-based systems with controlled access

• Strong password and device policies for remote working
• Limiting access to data to only those who need it

8. Your Rights

You have the right to:
• Be informed about how your data is used
• Access the data we hold about you
• Correct inaccurate data
• Request deletion of your data
• Restrict or object to processing
• Request data portability
• Withdraw consent (where applicable)
• Lodge a complaint with the Information Commissioner’s Office (ICO)

To exercise any of these rights, please contact us at hello@novus-bc.com.

9. Cookies and Website Analytics

Our website uses cookies to improve functionality and gather insights into how users interact with our site. You can disable cookies via your browser settings.
We use Google Analytics to understand visitor behaviour. This includes anonymised information such as pages visited and time spent on site. For more on how Google handles data, please see their privacy policy.

10. Sharing Data

We do not sell or share your data with third parties, except where:
• We have your consent
• It is required by law
• It is necessary for legal proceedings
• We are instructed to do so by our client (where they are the data controller)

11. Changes to This Policy

This policy may be updated from time to time. It was last reviewed in June 2025.
Material changes will be communicated clearly on our website.

12. Contact Us

For questions, concerns or data requests, please contact:
Email: hello@novus-bc.com
Post: Novus Business Connections, 83 South Street, Dorking, Surrey, RH4 2JU