The Difference Between Inbound and Outbound Lead Generation
In this blog, we’ll take a closer look at the fundamentals, strategies, benefits, and differences between inbound vs outbound leads. Both certainly have their…
Read moreInsights and Advice
Ideas to Help You Grow Your Pipeline
Practical guidance on B2B telemarketing, lead generation, appointment setting and sales.
Latest From Novus
Buying Signals: What They Are And How To Spot Them
Buying signals are the subtle or overt hints potential customers drop when they’re nearing a purchase decision. This can manifest as direct queries about…
Read more
Outbound Lead Generation: 8 Strategies for Success
Outbound lead generation stands as a forward-leaning approach in the business arena. Instead of waiting for prospects to discover their services or products, companies…
Read more
12 Top Telemarketing Tips for Beginners
If you’re just starting out in the world of telemarketing and looking for telemarketing tips and tricks to take with you into your next…
Read more
7 Essential Tips For Making The Perfect Follow-Up Call
When making phone calls, especially in business, you don’t always get the answers you need immediately. Sometimes you need to conduct additional cold calling…
Read more
How to Get Past Gatekeepers: 7 Effective Telemarketing Strategies
One of the biggest challenges in B2B telemarketing is knowing how to get past gatekeepers. Gatekeepers are the people who take calls on behalf…
Read more
Telemarketing Outsourcing: What You Need To Know
Telemarketing is and always will be a successful marketing technique for many companies. However, it involves assembling a trained sales team to make cold…
Read more
Questioning Techniques for Telemarketing
As a professional telemarketer, one of the most important things you can do is to build rapport and trust with your prospects. One of…
Read more
8 Tips for Handling Telephone Objections
In the profession of telemarketing, telephone objections are part of the day-to-day hurdles many professionals have to deal with. However, certain things you can…
Read more
How to Sell Over the Phone: 6 Top Tips
Selling over the phone is an art. If you’re in the field of telemarketing or any form of telephone sales, you need to understand…
Read more
What Are The Main 6 Types Of Sales Calls?
Sales calls are Incredibly important in the sales process. They let salespeople connect with potential customers, promote products and services, answer questions, and make…
Read more
10 Expert B2B Lead Generation Strategies
When it comes to establishing your business, one of the most important activities to conduct is lead generation. Operating in a business-to-business (B2B) capacity…
Read moreReady to grow your pipeline?
Book a no-obligation discovery call with the Novus team.
Book a Discovery Call